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A trademark and unfair competition. Examples of the Russian practice

Nowadays none can be surprised when speaking about intellectual property protection. But it is not the point. What exactly is protected and in what way does the legal mechanism work? And the question asked by many skeptics is whether it works in general?

Package.  Find 10 differences

Let’s remind you an unpleasant story about an unprotected and, as a result, an ineffective brand and some lessons that we learnt. Imagine, you decided to register your own mark as a trademark.  So, you are up today and have registered a trademark. It seems you can promote it without any doubts, because you are sure it is the unique trademark in the market…